Many Reasons .... So We Broke Them Down to a Top Ten!

Here are the top ten reasons why this upcoming national convention is more important than any in recent memory:
#10 ….. It’s all about Fellowship; being together to kick off another domestic season while the import season ramps up for a triumphant ending.
#9 ….. The Spa at the Omni Grove Park Inn is one of the best rated spas in the world.  Only hotel guests are admitted with a reservation to this incredible venue.
#8 ….. The Arnold Mack Memorial Golf Tournament will take place at the Donald Ross designed course at the base of Sunset Mountain.  You won’t believe the layout, the design, the elevation changes and the beauty that golf has to offer.
#7 ….. Asheville is plentiful with a vibrant music scene, serves as the craft beer capitol of the U.S., home to the largest private home in America – The Biltmore, and sits in the foothills of the gorgeous Blue Ridge Mountains.  Come back to Asheville and experience all of its splendor. 
#6 ….. This convention’s annual auction will have surprise after surprise, plus a two-day silent and our ever-popular memorabilia auction.  Come one – come all; bid often, and win what you want.
#5 ….. If there is ever an event to network with suppliers, shippers, farmers and more, this is it …… this is the place …… the National Watermelon Association National Convention 2023.  This will be one for the record books and memories for years to come. 
#4 ….. Our national convention has become known as our annual watermelon family reunion, and this year will be very special for us.  Reasons 3-2-1 will explain why.
#3 ….. Meet your new Executive Director, who will take over the reigns soon after the convention concludes and lead the NWA into the future.
#2 ….. We will bid farewell to our own Miss Eleanor as she embarks onto retirement and turns the program over to the very capable Miss Kerri Wiggins of Center, Texas.  Come say goodbye and thanks to Eleanor for her 40 years of service at a special tribute during the Saturday awards banquet.
#1 ….. And last, but most certainly not least, we will celebrate the career and upcoming retirement of our Executive Director, Bob Morrissey, in a special celebration planned for Friday evening.  Bob’s contributions throughout his leadership of the NWA have brought the association to levels that we never imagined, and we will celebrate him (and Betsy) before they turn over the reins to his successor and embark on a new adventure (and a new home in North Carolina).  
Stay tuned as new information about the convention will be coming very shortly, including the Friday evening retirement celebration, and more.  Please join us to express our thanks, our love, and our appreciation for Bob, and for Eleanor, welcome a new leader, and help us to make the send off memorable while we continue to build this wonderful association ‘one farm and one business at a time’.  This is our time - - Let’s celebrate it together!  Come to Asheville in February ’23. 

Convention registration Form



What can we do in the area?

This section offers a few outside events to our attendees through a local firm called Accents on Asheville. They will offer the following tours on Wednesday, Feb. 22nd
and on Saturday, Feb. 25th for you to choose from:
The Biltmore Mansion, A Guided Fly-Fishing Adventure, An Asheville Art Safari,
A Guided Waterfall Hike or A Microbrewery & Distillery Tour.
All activities include taxes, admission fees, lunch and roundtrip transportation with professionally trained guides that are very knowledgeable about the area. Gratuities for guides and drivers are optional. All tours can only accomodate a limited number of participants. Registration MUST be received no later than Friday, February 3, 2023!
Click on the link below for further details and to book your adventure today!
Optional - Asheville Activities Registration Form. 


Explore Asheville


For Everything Asheville – things to do - what’s happening around town – exploring – nature – restaurants – tours - entertainment - and more, Explore Asheville is the place to go. They are the convention and visitors experts of Asheville. Take a look.



Explore Asheville




For Everything Asheville – things to do - what’s happening around town – exploring – nature – restaurants – tours - entertainment - and more, Explore Asheville is the place to go.  They are the convention and visitors experts of Asheville.  Take a look.



Accents on Asheville

Five Outdoor Events Offered on Wednesday, February 22nd

The minimum participants for each event are:

Biltmore tour = 20 people
Fly Fishing = 2 people
Art Safari = 10 people
Waterfall Hike = 10 people
Microbrewery Tour = 10 people

Please Click HERE for Activities Form

Simply fill out the form and return it with your payment to Accents on Asheville. 

These events are ONLY OFFERED here on our website, so reserve your spot TODAY!






What are the Award Programs?

 The National Watermelon Association has a long-standing tradition of honoring a few special people and/or member-companies for their service and commitment to the association. This year we will continue that tradition with a few awards as we recognize those that have stood above the rest.

  Nominations are open for the following awards:

Marketing Excellence

Each year at the National Watermelon Association’s annual convention, the Association honors the Watermelon Marketer of the Year.  This award recognizes the marketing and sales of watermelon by a business, or marketing at an event that stands above the rest.  The award winners of past years include retailers, wholesalers, food service operators, defense commissaries and businesses that promoted watermelon above and beyond:
2023 NWA Marketing Award Nomination


Future Watermelon Farm Leaders

The Future Watermelon Farm Leaders (FWFL) program recognizes the next generation of growers and packers who will lead the industry (and this Association) into the future. They do (and will) represent the generation that will meet the demands of a growing global population, sustain family farms and provide the nutritious food to the world.
2023 NWA Future WM Farm Leaders Nomination


Hall of Fame

The National Watermelon Association Hall of Fame, with its beginnings in 2014, honors the distinguished leaders who have made significant, long-lasting contributions to the Association.  Their individual contributions have helped to advance and ensure that the Association continues to thrive for many years.  Their unselfish efforts to nurture and promote our country’s oldest fruit commodity association is deserving of our highest honor.
2023 NWA Hall of Fame Nomination.pdf


Outstanding Service

Every so often the National Watermelon Association recognizes and honors a person with the Outstanding Service Award. This special award is presented to a person that has gone above and beyond in their support of the NWA for many years past. The honor is held in high esteem and is earned (and deserved) by the very few that have contributed their valuable time, efforts, and leadership to the expressed benefit of the NWA.  This award is unparalleled and represents the highest recognition that the National Watermelon Association can present at the national convention. 2023 NWA Outstanding Service Award Nomination

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