What we're reading: FreshDirect's Top 5 Food Trends for 2024

Insights range from flavor and function to sustainability and influence. FreshDirect’s team of category specialists has systematized the annual list, providing perception into what’s new in the industry for 2024  innovation and customer preferences. As we know, our superfood, the watermelon, is always in trend. Why else would songs be sung about our beloved fruit? We’ll continue to grow and promote our delicious fruit for generations.